“Reinventing the Toilet Challenge” Container Design

To integrate the design seamlessly with the local culture, Butterfield opted for a cultural makeover using traditional Indian truck art for the exterior of the solar-powered mobile restroom container. They approached our team to develop the design concepts. Inspired by India’s vibrant truck art, the containers’ exterior designs established a cultural context within their placement. Our research process involved selecting motifs and messages emphasizing the significance of water conservation and environmental sustainability, two key concepts central to the project. Simultaneously, we aimed to capture the stylistic quality of truck art.

After weeks of extensive research and design, I completed the final exterior designs for the restroom container. These designs feature brightly colored flowers, birds, animals, and scenery, all influenced by Indian truck art and chosen for their cultural significance. The illustrations include the Sun, girls worshipping the Sun, oil lamps, and the introduction of solar panels in the village scene. I made these design decisions to highlight the importance of solar energy in the project and everyday life.